![]() #ATOMIC SKIS FULL#Each model features a full poplar wood core that provides weight savings without sacrificing performance. The entire Bent family of skis is produced at Atomic’s factory in Altenmarkt, Austria-the largest ski-specific manufacturing facility in the world. In the Bent 90 and 100, Horizon Tech provides versatility with extra surface area to manage chop and other mixed snow conditions.” “It is purpose built for powder floatation in the Bent 110 and 120. “The 3D beveled tip and tail profile adds 10-percent surface area to the ski without effecting the dimensions, sidecut, radius or overall shape,” Kennedy said. Chris Benchetler takes a closer look at the final product. Horizon Tech will be featured in each ski in the new line except for the Bent 85. #ATOMIC SKIS PRO#The inspiration came from Benchetler’s close friend and pro surfer Rob Machado, who was surfing on a board with a 3D nose profile at the time. It is a unique approach and we’re all excited about how it turned out.”Įight years ago, Atomic introduced Horizon Tech in the Bent 120-a three-dimensional beveled tip and tail shape. “This year, he overlaid the canvas as a large screen print and started drawing the lines through the artwork based on what he saw in that bigger piece of art. “Every year we’re surprised by the shape the artwork takes,” Kennedy said. He painted one canvas using different paints and mediums and the brand is segmenting it out to create the artwork for each ski in the line. Atomic even made it official this year naming Benchetler as their new Creative Director At Large, meaning he will oversee the creative direction for the brand’s entire freeski range.īenchetler kicked off the new role with a bold process to create the artwork for the entire line. Since his original pro model, Benchetler has led the design, artwork and R&D for each ski bearing his name. We also had a lot of park and pipe athletes skiing on the 100 but they were looking for a more purpose-built freestyle ski and that was the inspiration for the Bent 90 and 85.”īenchetler’s relationship with Atomic is unlike any other athlete-manufacturer partnership we’ve seen in the industry. “Those athletes were looking for a ski between the Bent 120 and 100 with a similar profile to the 120 for those non-blower powder days. #ATOMIC SKIS FREE#“Most of our free ski athletes have been skiing on the Bent line for the past few years,” Atomic North American Brand Manager Sean Kennedy said. Here’s the inside scoop on the revamped lineup of Bent family skis. For ‘22/’23, Atomic is adding three new adult models to the Bent line-the Bent 110, 90 and 85 to accompany the Bent 120 and 100. For the ‘18/’19 season, Atomic released the Bent 100-a more approachable, directional, less rockered ski that was equally comfortable on the east and west coast. In the late 2000s, Atomic had incredible race heritage but had yet to break into the free skiing market in a meaningful way, Chris and his first signature ski with Atomic changed that. At the time, it was a cutting-edge powder ski at 122 mm underfoot with a unique shape and twin rocker profile. Fourteen years ago, Atomic introduced Chris Benchetler’s first pro model ski. ![]()
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